Showing Complex Concepts

02/05/09 05:02:58 PM

When we discuss visual storytelling, we’re often drawn to the latest computer technologies. However, great visual storytelling doesn’t just use technology for technology’s sake. It’s solution-focused.

At Heartwood Studios, we recently created a video for ITT’s Force Protection division. While the video contains VFX and animations, it also contains digital photographs and live video to explain the problem of RF Fratricide.

If you’ve used a cell phone, you’ve had moments where you can’t hear what the other person is saying. But those “can-you-hear-me-now?” moments can mean the difference between life and death in warfighting situations. So, ITT called on Heartwood Studios to tell the story visually. Here’s a link to the full video on YouTube.